This article provides advice on some of the fundamentals of trademark selection by detailing ten tips to bear in mind when selecting a trademark. As it details, trademark selection done well is part of your overall strategy; the article suggests diligence up front while keeping in mind your plans for the business in the future. It also points out that trademark selection is just the start of the process; when selecting a trademark, you will get the most value out of it if you take the steps necessary to monitor and enforce it.
- Summary by FizzLaw Team
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10 Tips for Trademark Selection